Contract cosmetics for emerging brands: professional cosmetic line developed by La Maga

Contract cosmetics: are you ready to launch your first professional cosmetic line?

Reading time: 6 minutes

Do you have an idea that excites you? At La Maga, we help you transform it into your first professional cosmetic line, following a guided, creative and reliable process. This is where meaningful projects begin.

 

Table of contents

 

Would you like to understand if your project can become a real cosmetic product?
Contact us now or call us at +39 0422 331578.

 

Contract cosmetics: are you ready to launch your first professional cosmetic line?

For anyone who wants to create a cosmetic brand, the most exciting moment is when an idea starts taking shape. It is also the most complex one: regulations, formulas, packaging, stability tests, production batches.

At La Maga, we work every day with emerging brands, startups and professionals who want to turn an intuition into a real, safe product ready for the market.

“An idea alone is not enough. But when we guide it step by step, it becomes a story you can touch, see and feel.”
— Sara Marafatto, La Maga

Our approach is designed to simplify complexity and enhance what you imagine.

 

From idea to formula: what you really need to create a professional cosmetic

Everything starts with a vision: a texture, a sensation, a scent. From there, we develop a stable formula that complies with EU regulations, fully tested and supported by all required technical documentation.

The advantage? We manage everything in-house, from the laboratory to production.

To learn more about our cosmetic development process:
Contract cosmetics

 

Packaging and identity: how to make a new brand recognizable

Packaging is the first emotional touchpoint with your audience. It communicates who you are even before the formula does. That’s why we support you in choosing containers, closures, labels, finishes, graphic design and final packaging.

We help you create a visually coherent and sensorially distinctive cosmetic line.

Discover how we manage packaging and production:
Production and packaging

 

Small batches, big opportunities: how to start without large investments

One of the most common questions we receive is: “Can I start with small batches?”.
The answer is yes, and very often it is the smartest choice.

Starting with sustainable quantities allows you to test the market, collect real feedback and grow in a balanced way, without tying up excessive capital.

Would you like to understand which batch size fits your project?

Contact us and let’s design it together.

 

Product outputs and fragrance customization

When people talk about contract cosmetics, they often imagine a single product. In reality, the possible outputs are much broader, allowing you to build a complete and scalable line over time.

With La Maga, you can develop:

  • facial creams with moisturizing, illuminating or anti-age properties
  • body creams with nourishing or fast-absorbing textures
  • scrubs for face and body with sensorial textures
  • cleansers and mousses for daily routines
  • dry oils and multifunctional treatments
  • body fragrances and body mists coordinated with your cosmetic line
  • home fragrances to extend the brand experience
  • custom car air fresheners, ideal for lifestyle brands
  • fragrance solutions for enclosed spaces such as wardrobes, drawers and small rooms

Each product can be paired with a custom fragrance, developed in-house by La Maga. Fresh, citrus, gourmand, woody or oriental notes, or a fully bespoke olfactory signature designed to express your brand’s identity.

“A well-chosen fragrance doesn’t just complete a product. It tells its story.”
— Sara Marafatto, La Maga

You can start with one or two products and expand your line over time, while maintaining visual and sensorial coherence.

 

Private label or proprietary line? Choosing the right path

Many emerging brands ask us whether it is better to start with fully customized formulas or opt for a private label solution that allows faster market entry.

Both options are valid. The right choice depends on your target, initial budget and desired positioning.

To explore European cosmetic regulations:
EU cosmetic regulations

 

The La Maga method for emerging brands

Our method is designed to make complex processes simple. We support you with a transparent, creative and concrete approach:

  • idea analysis and strategic guidance
  • formula development and fragrance customization
  • packaging selection and design
  • safety and stability testing
  • in-house Made in Italy production
  • packaging and logistics

One partner, one clear path, one brand that grows with confidence.

 

FAQ

How much does it cost to create a cosmetic line?

Costs depend on the type of product, formula and batch size. We guide you toward a solution tailored to your project.

Can I start with small batches?

Yes, and it is often the smartest option for emerging brands.

How long does it take to develop a custom formula?

Usually between 6 and 12 weeks, depending on complexity.

Can I create a custom fragrance?

Absolutely. Fragrance development is one of the core elements of our work.

 

Would you like to create your own contract cosmetics line?
Fill in the form or call us at +39 0422 331578.